Cambridge Analytica did far worse than Obama's team. They lied about the purpose of the app to steal social graph data. But fundamentally, the abuse of social graph information is the same. They may have gone to different ends (getting people to vote for obama, vs getting people to not vote for clinton), but they are fundamentally the same types of activity.
You can't tell it was appropriate for Obama's social media team to steal the social graph and use that to target people (who did not approve their information being obtained).
Cambridge Analytica did far worse than Obama's team. They lied about the purpose of the app to steal social graph data. But fundamentally, the abuse of social graph information is the same. They may have gone to different ends (getting people to vote for obama, vs getting people to not vote for clinton), but they are fundamentally the same types of activity.
You can't tell it was appropriate for Obama's social media team to steal the social graph and use that to target people (who did not approve their information being obtained).