This is also why everything is mobile-first now. So many web-based applications insist that users install a mobile app for half of the functionality because that gives them a much stickier place to attach.
On a browser, it's drive-by, and your ability to track users is gone once they leave your site, especially with vendors like Mozilla and Apple implementing third-party cookie blockers by default and the ubiquity of adblock.
On a phone, if you install something, you'll probably leave it for at least a few days, and if you watch logcat, you'll notice that many of these apps are anything but patiently waiting for the user to decide open it up again.
>On a browser, it's drive-by, and your ability to track users is gone once they leave your site, especially with vendors like Mozilla and Apple implementing third-party cookie blockers by default and the ubiquity of adblock.
There is a way to hijack the back button, i have no idea if it has been fixed, there are also tracking cookies so they can track you cross sites anyway.
On a browser, it's drive-by, and your ability to track users is gone once they leave your site, especially with vendors like Mozilla and Apple implementing third-party cookie blockers by default and the ubiquity of adblock.
On a phone, if you install something, you'll probably leave it for at least a few days, and if you watch logcat, you'll notice that many of these apps are anything but patiently waiting for the user to decide open it up again.