"A long term focus yields a product that truly helps society, and the company will grow along with the society it is helping."
There is a cooperation problem here, how do you prevent other companies from free-riding and reaping the value your company injects into society without adding any of its own?
Cooperation between human actors works because of an instinct for fairness. If we want the cooperation at a more macro scale, we're going to need a cultural sense of fairness to go along with it. I suppose we're seeing this now when walmart plays ads about how earth friendly it is, but we're certainly only a small fraction of the way there.
There is a cooperation problem here, how do you prevent other companies from free-riding and reaping the value your company injects into society without adding any of its own?
Cooperation between human actors works because of an instinct for fairness. If we want the cooperation at a more macro scale, we're going to need a cultural sense of fairness to go along with it. I suppose we're seeing this now when walmart plays ads about how earth friendly it is, but we're certainly only a small fraction of the way there.