> Apple is not likely to try and register iphone.apple.com on Namecheap.
Definitely not because that’s not how it works. They already own apple.com and can verify any subdomain they want. Plus, I think some of those domains are so valuable the company creates their own registrar to manage them. Ex: RegistrarSafe is a subsidiary of Facebook. They’re definitely not using a consumer grade registrar like Namecheap.
I think domains are complicated for the average user, but if you sell them as premium, globally unique handles for only $10-20 (ish) per year, that’ll create a lot of demand.
Even if it’s only appealing to business users, domains as identities make a lot of sense because it allows a business to be definitively recognized across the internet. There’s no ambiguity or impersonation.
Definitely not because that’s not how it works. They already own apple.com and can verify any subdomain they want. Plus, I think some of those domains are so valuable the company creates their own registrar to manage them. Ex: RegistrarSafe is a subsidiary of Facebook. They’re definitely not using a consumer grade registrar like Namecheap.
I think domains are complicated for the average user, but if you sell them as premium, globally unique handles for only $10-20 (ish) per year, that’ll create a lot of demand.
Even if it’s only appealing to business users, domains as identities make a lot of sense because it allows a business to be definitively recognized across the internet. There’s no ambiguity or impersonation.