I think most users don't care about the app store and would love a significant discount. Like if you have companies and users the choice people wouldn't willingly pay more for it
I don't think my parents are going to understand that they can navigate to a particular website on the mobile browser where they can download apps or perhaps for no different in price at all out of freedom.
They would say why can't I just download it on the app store.
You forget that is why a app store was introduced in the first place on the smartphone. To enable an easy centralised place for all apps and games.
The average/majority of the population were not going to navigate to shitty mobile websites or desktop websites on their mobile browser to download apps in 2008.
